Empowering the next generation to land that first job

Do I need an internship? How do I get my first job? What’s the best way to make connections?

These were just a few of the questions I heard recently from undergraduate students at Bethune-Cookman University and the University of Florida at mentorship events.

Here’s the truth: landing your first job isn’t always easy. My biggest piece of advice to any student? Keep expanding your network and be persistent.

Relationships are key to hearing about new opportunities. Talk to your counselor, your campus leaders, and let them know your goals. They are there to guide you and they want to see you succeed.

I was not alone in these conversations. Bethune-Cookman University students spent time with the Volusia/Flagler Chapter members of Florida Public Relations Association, which includes professionals working in nonprofit, private, government, along with many entrepreneurs.

The University of Florida students also heard from incredible leaders like Frank Kelleher, President of Daytona International Speedway, Shyroll Morris, Senior Vice President and Chief Strategy Officer at AdventHealth East Florida Division, and Derek Cowan of Partnership Marketing at NASCAR.

Here are some other takeaways for students interested in careers in communication:

Be clear and confident
Whether you are presenting, writing, or interviewing, get to the point. Speak with purpose. Don’t bury the lead.

Tell a good story
People remember stories so make it personal, passionate, and real.

Listen
Great communicators listen first. It builds trust, shows respect, and strengthens your connections.

Stay curious
Growth starts with curiosity. Be open to learning new skills, exploring new ideas, and pushing beyond your comfort zone.

Build real relationships
Networking is about people. Follow up, stay connected, and be genuine.

Handle stress with grace
Communications can be fast paced. Stay calm, prepare well, and trust yourself.

Practice, practice, practice
Say yes to the hard stuff like group projects, speeches, and leadership roles. Every experience is a step forward.

Finding the right role in communications is not always easy, but keep sharing your resume and you are bound to find the one that suits your assets the best.

Looking for more advice? Drop me a line and we can find time to connect.

Next
Next

Running Every Street: A New Challenge to See What’s Out There